Feature Projects
Creating sustainable solutions with clients is what Marcelle does best. Whether in the idea generation or execution phases, Marcelle takes a client-centred approach while providing exceptional guidance and direction throughout the journey.
Fan Engagement
Team Lead- Canucks Sports and Entertaiment
Memorable experiences are much a part of sports as the final score. With the Vancouver Canucks, the goal was simple; Score with the fans,, and that is precisely what happened. Finding ways to engage fans throughout the game was a joyful experience from beginning to end.
Research Associate
5T Sports Group
An integral part of a select global research team assessing corporate actions and impact across a holistic spectrum of environmental, social, and economic factors. Assessed, verified, and indexed sustainability reporting for the purpose of a novel scoring and evaluation model designed to provide a better understanding of corporate sustainability efforts to non-sustainability professionals
Guest Service
University of Florida Athletics Association
The University of Florida Athletic Association brings in around 200 million dollars of revenue per year, so it's paramount that the fans feel genuinely connected to the brand and have a great time attending the games. Leveraging my experience and education, I executed customer-centric solutions to ensure that fan engagement and experience remain top-tier.
Valor Soccer
Consultant
Valor Soccer has seen a tremendous growth in registration in the previous years and it was only natural that they sought out creative solutions to not only continue its meteoric growth but engage all stakesholders as well. The engagments sought creative ways to capture and create the lighting in the bottle